PENTAX RICOH IMAGING COMPANY, LTD. launched the PENTAX K-50 digital SLR camera. This stylish camera is developed as the model that offers a weather-resistant, dustproof construction. The lightweight and compact camera offers outstanding operability and easy handling along with vast range of advanced shooting features which are found only in high-range models.
The PENTAX K-50 offers tremendous specifications like high-speed continuous shooting at approximately six images per second, super-high-sensitivity shooting at ISO 51200, and high-precision AF with accurate tracking of moving subjects. These outstanding set of basic specifications make Pentax K-50 SLR a real rival for the other upper class DSLR models. No matter if you are a beginner or a professional or even a casual family photographer, with this super cam you can enjoy high-quality digital photography with a very little effort. The K-50 also features a weather-resistant, dustproof design to assure solid performance under demanding outdoor conditions, and also to reduce the need for maintenance. It even provides a wide range of advanced shooting features, such as full HD movie recording and a selection of creative tools such as digital filters, to accommodate various shooting requirements. It can be powered by AA-size batteries, in addition to the standard lithium-ion battery.
Along with the K-50 camera body, two lens kits are launched simultaneously. These simplified weather-resistant lenses are— the smc PENTAX-DA L 18-55mm F3.5-5.6AL WR and the smc PENTAX-DA L 50-200 F4-5.6ED WR. The high quality lenses are launched to enhance the reliability and dependability of the K-50 imaging system.
The K-50 is extremely unique and stylish which offers you an unbelievable range of 120 different color variations. The color-to-order service has been extremely popular among users and is praised well. You can now express your own style in the choice of your camera system!
The K-50 assures a high-speed image data readout as it features a CMOS image sensor with a large image-capturing area measuring 23.7mm by 15.7mm. This image sensor is coupled with PRIME M which is the same high-performance imaging engine incorporated in upper-class models that delivers super-high-resolution, rich-gradation digital images with approximately 16.28 effective megapixels. The K-50 also offers super-high-sensitivity shooting at a top sensitivity of ISO 51200, allowing you to handhold the camera for beautiful night-time snapshots effectively.
The SR (Shake Reduction) mechanism of K-50 DSLR effectively compensates the adverse effect of camera shake to deliver sharp, blur-free images, even under shake-prone conditions such as when using a telephoto lens, shooting in the dark without flash illumination, or taking landscapes at twilight. This innovative mechanism works with almost all PENTAX interchangeable lenses, even those developed for film-format cameras. The SR mechanism’s flexible design tilts the image sensor unit in all directions. The K-50 offers several useful features to assist the photographer during shooting, including an Automatic Horizon Correction function to assure high-precision image framing and effortless adjustment of horizontal alignment; a Composition Adjustment function to allow minute adjustment of image alignment both to horizontal and vertical directions, as well as slant-wise rotation; and an ASTRO TRACER mode to simplify astronomical photography in combination with the optional O-GPS GPS Unit.
The K-50 is built to be weather-resistant, dustproof and cold-resistant, even at temperatures as low as -10°C. Thanks to the 81 seals set in its compact, lightweight, portable body. This means that the K-50 can be taken along on outdoor activities such as camping, mountaineering and sports, for the joy of high-quality digital SLR photography without worrying about weather conditions. Its compact, functional body is carefully contoured with delicate curves, assuring that photographer’s hands have a firm grip of the camera always.
The K-50 assures responsive, high-precision autofocus operation with 11 sensors (including nine cross-type sensors in the middle) as it features the state-of-the-art SAFOX IXi+ AF sensor module. It also features a spotbeam projector to assist AF operation at poorly lit locations. This means that now you need not to worry about your photography even in low or poor light conditions! Its select-area expansion function keeps the sensor module tracking a moving subject, even when it moves out of a pre-assigned auto-tracking area, by assessing the distance data collected by neighboring focus sensors. This means not only greatly improved accuracy and speed of detecting moving subjects during autofocus operation, but also the enhanced auto-tracking performance of moving subjects when using a telephoto lens.
Another incredible feature of K-50 is that when you are shooting sports, stage performances or wildlife, the K-50’s high-speed continuous shooting function comes in handy. It allows you to record active, fast-moving subjects in a series of images, at a maximum speed of approximately six images per second (in the JPEG recording format).
The K-50 captures high-resolution, full HD movie clips (1920 x 1080 pixels) in the H.264 recording format, with a choice of frame rate (30, 25 or 24 frames per second). It even comes with creative image-processing tools like Custom Images and useful movie-recording features like an interval movie recording function, for the production of more personalized movies.
K-50 features a glass prism finder with nearly 100% field of view and approximately 0.92-times magnification (with a 50mm F1.4 lens at infinity) to cover the entire field of view for easy focusing and framing. The K-50 responds efficiently and reliably to demanding applications and subjects, such as landscapes requiring delicate, high-precision framing, and sports scenes where the timing of shutter release is critical, since it delivers a clear view of the subject even in bright sunshine and eliminates parallax and time lag in the viewfinder image. The infocus point is indicated as a red point in the viewfinder for at-a-glance confirmation.
K-50 provides the facility to select effortless, user-friendly Auto Picture and Scene modes. The PENTAX-original Auto Picture mode automatically selects the most appropriate shooting mode for a given subject or scene from Portrait, Landscape, Macro and other distinctive shooting modes. Since the K-50 sets all vital camera settings including shutter speed, aperture, white balance, saturation, contrast and sharpness — the photographer can concentrate on image composition and shutter opportunity. The K-50 also offers 19 Scene modes, including Night Scene Portrait, Pet and Backlight Silhouette, to simplify the photographing of subjects and scenes that could be too complicated or demanding for entry digital SLR photographers, by optimizing all camera settings with a simple choice of the corresponding icon on the camera’s LCD monitor. The K-50’s custom image function allows the user to easily and quickly select the desired finishing touch for a particular image, with a choice of 11 custom images. These include Bleach Bypass to create a dramatic visual effect used in motion pictures, and Cross Process to produce fanciful, eye-catching images with dramatic colors. The K-50 also provides 19 distinctive digital filters to add distinctive visual effects to captured images and produce creative, artistic images without the need for a computer. The user can even explore new creative possibilities by applying multiple filters to a single image.
In addition to the standard rechargeable lithium-ion battery capable of capturing approximately 480 images with a single recharge, the K-50 can also be powered by four AA-size batteries using the optional D-BH109 AA Battery Holder. Since AA-size batteries can be easily obtained almost anywhere around the world, there’s no worry about battery shortages, even when on the road.
For the new PENTAX K-50, the color-to-order service allows for the selection from 120 camera color combinations (including three standard models). Each user can choose the desired color combination to more personalize their K-50 camera body.
Color options allow you to choose from a set of 20 body colors and six grip colors. For the Lens Kit with a black, white, red or pink camera body, with the black grip, the PENTAX-DAL 18-55mm F3.5-5.6AL WR lens will be of the identical color. The Lens Kit with any other body color comes with a black lens.
Overview of smc PENTAX-DA L 18-55mm F3.5-5.6AL WR lens
This standard zoom lens covers focal lengths from 27.5mm wide angle to 84mm moderate telephoto (in the 35mm format). Thanks to the incorporation of high-performance aspherical and super-low-dispersion glass optical elements in its optics, it assures outstanding image resolution and remarkable brightness, even at the edges, while effectively compensating various aberrations.
Overview of smc PENTAX-DA L 50-200mm F4-5.6ED WR lens
This telephoto zoom lens covers focal lengths from 76.5mm moderate telephoto to 307mm super telephoto (in the 35mm format). With the incorporation of extra-low-dispersion (ED) glass optical elements, it assures excellent description of the subject in various telephoto applications, including portraiture, sports/action and landscape, while effectively compensating chromatic aberration over the entire zoom range.
A feature common to both lenses
Both lenses feature a simplified weather-resistant construction, which prevents the intrusion of water into the lens barrel. By mounting one of these lenses on the K-50 camera body, the user creates a highly durable, dependable digital imaging system, even when shooting in the rain, mist or spray.
Price and Availability
Pentax K-50 is available at a price range of Rs. 45,941- Rs. 54,309 for body only (in India). And with 18-55mm lens it costs Rs. 48,451 – Rs. 55,146. In the American markets, the 18-55mm kit lens variant costs about $779.95